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Give Your Blonde a Pop of Colour This Summer

so colour cult what colour will you choose
Whether you are an icy blonde, caramel blonde or more of an ashy blonde, let this summer be your time to give your hair that extra bit of ‘je ne sais quoi!’.

Are you done with the cold wet winter?


Are you craving for that sprinkle of Summer sun? So too is your hair.

Are you a Balayage blonde regular but feeling like you want a change for new hair colour ideas?

Take a leap of the celebrity’s books, and give your blonde the pop of colour it needs.

Whether you are an icy blonde, caramel blonde or more of an ashy blonde, let this summer be your time to give your hair that extra bit of ‘je ne sais quoi!’.


Enter… SoColor Cult.


Launching in September, Matrix’s first vivid range with 9 bright vibrant colours in a semi-permanent hair dye and a tone-on-tone offering to let you decide how vibrant and how long you want the colour to be and last for. So, if you will be partying away at the festivals this year, or dressed tip to toe for the occasion, then SoColor Cult is just for you…Red hair…purple hair… pink hair… blue hair… take your pick!

But, even for those more colour shy amongst us, who simply want to add a subtle pop of colour to their look, SoColor Cult can be pastelized using the clear shade to create a softer ombre and give an extra dimension to your highlights using the color marbling technique. There is a shade to suit everyone, every mood, every occasion.

From Fuschica to Red, Teal to Coral, a deep Blue to a royal Purple, a Silver and a Grey, SoColor Cult is the range your clients will be searching for. Plus, all shades are intermixable to create endless colour possibilities. So many colours, so many combinations, so colourful. Check them out here…


What colour will you choose?



Hair Color Trends Hair Color Color-Treated Hair

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