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Matrix Blog

Join The Cult

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Just in time for summer, Matrix are launching a new, colourful palette of 8 bright vivid shades that will be our most colourful range yet…

As summer approaches, it is the perfect time to start prepping your hair and get summer ready.

As soon as the sun makes an appearance, the streets go from shades of black and grey to electric neon’s, fuschia pinks, pretty purples, bold blues as well as pretty pastels such as peach, soft corals and teal. And it’s not only the clothes that go brighter and bolder but hair colour and make-up do too.

Spotted on the catwalk at fashion weeks around the globe, is the return of the bright vivid bobs, worn by the likes of supermodels even working gorgeous pastel colours. Bright vivid colour is set to be the hottest trend for summer 2018.

And, just in time for summer, Matrix are launching a new, colourful palette of 8 bright vivid shades that will be our most colourful range yet… SOCOLOR Cult.

SOCOLOR Cult is the first vivid range of colour where all shades will exist in 2 different technologies, a semi-permanent and a tone-on-tone offering. So, for your clients that want to go a bit brighter with extra longevity and vibrancy, SOCOLOR Cult is the range to use.

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From fuschia to red, teal to coral, a deep blue to a royal purple and with a silver and grey, this is the range your clients will be asking for. Plus, all shades are intermixable and can be dialled up or down using the clear shade. So many colours, so many combinations, so colourful.

Wear the colours of the rainbow and embrace the unicorn in you.


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