Our Standards

Professional By Nature, honest By Choice Professional By Nature, honest By Choice Professional By Nature, honest By Choice


We hold ourselves to the highest standards of professional haircare. This means that out number one goal is to produce products that provide the results that the world's best hairdressers demand.


We also insist on our products being as natural and green as possible, which bring us to Biolage R.A.W. - a lab-produced haircare range more natural and sustainable than ever before, yet incredibly, more powerful, too. Let us tell you all about it.


Being green is important, particularly in today's climate. Being green AND providing powerful, results? Even better. Biolage R.A.W. works - we have reams of research that proves exactly that. Each and every formula has been rigorously tested and retested. The data shows that every formula delivers professional level results.


Each and every Biolage R.A.W. bottle (yes, the oil mist too) is made up of post-consumer recycled plastic. That's PCR for short. Once you're finished with them, these clever enviro bottles can be used again and again.


The ingredients that make up our formulas come from nature. Better still, they're obtained in an eco-friendly way from sourcing all the way to formulation.


When a formula meets this standard it means it will quickly degrade post-use without causing harm to the environment. All of the Biolage R.A.W. range falls into the category.


Our formulas are made up of natural origin, potent ingredients that first do no harm. We say a firm no to silicones, sulphates, parabens and artificial colorants.

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